Reinventing the steering wheelAuto News

As we enter the autonomous-vehicle age, some wonder whether the steering wheel might suffer the same fate as the tiller, which disappeared from cars after guiding the first horseless carriages.

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Tech race pits haves vs. have-notsAuto News

Self-driving cars -- or more precisely, the technology that guides them -- won't be cheap will require deep pockets and could force some niche carmakers to sit on the sidelines. But even big competitors know they can't go it alone.

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Can Subarus look as hot as they sell?Auto News

Subaru takes aim at better styling to keep the brand's sales streak going. A new design language launches this year with the redesigned Impreza.

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Faraday names Ferrari exec Mattiacci global brand chiefAuto News

Electric vehicle startup Faraday Future appointed longtime Ferrari executive Marco Mattiacci to the post of global brand and commercial officer.

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Porsche ends ad campaign featuring Muhammad AliAuto News

Porsche's 911 TV spot featuring the computerized likeness of Muhammad Ali has been pulled from airwaves following the boxing great's death as a show of respect.

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Tesla to clarify how customers may disclose problemsAuto News

Tesla Motors on Friday revised a nondisclosure clause in its customer repair agreements after a U.S.

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Volvo done with disappearing actAuto News

Bodil Eriksson has been leading the rebirth of Volvo Car USA from the marketing side, making the Swedish brand's advertising more cohesive and consistent as it emerges from a period of invisibility.

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Bold bet on a 727-hp MustangAuto News

Lebanon Ford's improbable promotion for a 727-hp Mustang GT went viral, catapulting the Ohio dealership into the national spotlight. Now it's selling more of the supercharged pony cars than it has time to count.

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Nissan let dealers vet new adsAuto News

To quickly shift gears on its U.S. advertising message this year, Nissan made sure to involve its dealer body in the campaign.

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Tesla to clarify how customers may disclose problems, NHTSA saysAuto News

Tesla agreed to revise its customer repair agreements to allow owners to report potential safety issues to U.S. auto safety regulators, a government spokesman said.

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Toyota, amid slow sedan sales, holds price on Camry for 2017Auto News

Toyota is holding the price on the 2017 Camry while adding some minor equipment upgrades on higher trims. The pricing on the best-selling car in the U.S. for 14 years in a row comes amid a soft market for traditional sedans.

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Chevy launches partnership with country star Luke Bryan; Kid Rock deal endsAuto News

Taking aim at country-music fans, Chevrolet said today it selected Luke Bryan as a brand ambassador for the next three years. The move follows the end of Chevy's business relationship with Detroit rock star Kid Rock.

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Chevy launches promotional partnership with country star Luke BryanAuto News

Taking aim at country-music fans, Chevrolet said today it selected Luke Bryan as a brand ambassador for the next three years.

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Ford's Answer to German Luxury (6/10/16)

Ford Fusion Sport to battle German luxury cars; Benz tops BMW; Ghosn pay fallout; GM hires in...
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Musk, in defense of Tesla, channels his inner TrumpAuto News

Elon Musk should be awarded an honorary degree from Trump University for his tendency to write off any negative story as a dishonest smear attempt regardless of the evidence.

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GM Canada to hire 700 engineers in push for self-driving carsAuto News

General Motors plans to hire about 700 engineers in Canada as it expands randd into self-driving cars and other technology.

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Toyota tells U.S. dealers to disclose future Takata recallsAuto News

Toyota said Friday it had told its U.S. dealers to disclose, at the time of sale, the identity of vehicles with defective Takata airbag inflators that will be subject to recalls by 2018.

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GM to expand to 1,000 engineering jobs in CanadaAuto News

General Motors said on Friday it will expand its Canadian engineering base to reach a total of about 1,000 jobs in Canada's auto-making province of Ontario as it boosts randd spending on connected and driverless cars.

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GM announces plan for 1,000 new jobs in CanadaAuto News

General Motors said on Friday it will create about 1,000 jobs in Canada's auto-making province of Ontario as it boosts research spending on connected and driverless cars.

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GM announces plan for 1,000 jobs new in CanadaAuto News

General Motors said on Friday it will create about 1,000 jobs in Canada's auto-making province of Ontario as it boosts research spending on connected and driverless cars.

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