2019 GMC Sierra launches new off-road AT4 brandAuto News

With an eye on Jeep and off-road enthusiasts, GMC plans to introduce AT4 variants across its lineup. Like the Denali subbrand, the AT4 lineup is expected to be priced higher than standard GMC models and generate fatter profits.

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Mitsubishi's Don Swearingen to retire in JuneAuto News

Don Swearingen, Mitsubishi Motors North America's COO who helped drive the niche Japanese brand back to profitability, is retiring effective June 1.

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BMW chooses Tennessee to launch subscription serviceAuto News

BMW plans to begin a car-subscription pilot in Tennessee next week, joining other automakers experimenting with new ownership models as ride hailing and smartphones upend traditional retailing.

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OnStar Relaunches, Refocuses on Safety (3/26/18)

OnStar relaunches, refocuses on safety; N.Y. auto show preview; Dealers at NADA marvel at new tech;...
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U.S., South Korea revise trade deal; Korean steel faces quotaAuto News

The United States and South Korea agreed to revise a trade pact with American automakers winning improved market access and Korean steelmakers hit with quotas but avoiding hefty tariffs.

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2019 Honda Insight expected to get 55 mpg city ratingAuto News

The third iteration of Honda's ultra-efficient Insight coming this summer as a 2019 model is poised to be among the fuel economy leaders with an estimated 55 mpg in city driving.

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China's premier pledges to open market to avert U.S. trade warAuto News

Premier Li Keqiang said China would treat foreign and domestic firms equally, would not force foreign firms to transfer technology and would strengthen intellectual property rights, repeating promises that have failed to placate Washington. The U.S.

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OnStar rebranding efforts put safety firstAuto News

GM plans to relaunch the OnStar brand in a national ad campaign, directing focus back to safety and security from connectivity. This is the first national marketing campaign for OnStar in six years.

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Lexus will offer UX crossover with subscription optionAuto News

The Lexus UX subcompact crossover, coming to the New York auto show this week, will be the brand's first vehicle to offer Apple CarPlay and its first to have a subscription option for consumers in the United States.

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GKN offers quick payout if investors accept Dana bidAuto News

GKN promised a quick cash handout for shareholders if they back an improved takeover offer for its auto business, in a final roll of the dice aimed at seeing off a hostile bid for the whole company.

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2019 Yaris sedan gets name change, 3 trim levelsAuto News

The subcompact sedan that Toyota inherited from its defunct youth-oriented Scion brand is getting another name change for the 2019 model year along with three trim levels.

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