2014年5月11日 星期日

Will Chevrolet's bold advertising breakthrough lead to more spots targeting LGBT consumers?Auto News

When Chevrolet prominently featured gay and lesbian couples in a family-focused commercial titled "The New Us," marketing experts saw it as a breakthrough. And they think other automakers will come to see it the same way.



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High-flying Subaru to add models, capacityAuto News

North America is central to Subaru's ambitious new business plan that aims to boost global sales 33 percent by 2020.



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Why the buy-sell market is hungryAuto News

Conditions are ripe for a big buy-sell year. The 2014 pace of dealership consolidation already is almost double that of 2013, one broker says. And the market is likely to stay red-hot.



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Pay glitches plague Chrysler, its suppliersAuto News

Chrysler Group says it is working hard to unsnarl a new online invoice system for vendors that caused delays and nonpayments for dozens of suppliers.



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In a big launch year, Ford execs take wheelAuto News

As Ford Motor Co. prepares to bring out 16 vehicles in North America this year, the company's most senior executives have changed the formula in an effort to assure trouble-free launches.



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Toyota's turnaround with suppliers credited to 2 execsAuto News

A troubleshooting Japanese executive and an American purchasing boss were the driving force behind a sharp improvement in Toyota's relations with vendors in North America, concludes supplier relations guru John Henke.



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Chrysler for the masses; Dodge goes performanceAuto News

Five years ago, Chrysler Group positioned Dodge to take on Ford, Chevrolet, Toyota and other mass-market brands in the United States. That didn't pan out.



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Fiat Chrysler's latest plan: Realistic or unreal?Auto News

The new five-year plan laid out last week by Fiat Chrysler Automobiles left many analysts and investors wondering whether the executive team was hallucinating for the second time in five years.



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Next Nissan EVs: Mainstream look, better batteryAuto News

For the next-generation Leaf electric vehicle, Nissan Motor Corp. plans more mainstream styling and a new battery that greatly increases the car's range. And Infiniti's delayed electric car will debut with the improved battery by early 2017.



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Matick Chevrolet says hello to customers, hello to salesAuto News

It's not the 100-car showroom, high-volume Corvettes or massive new collision shop that have propelled Matick Chevrolet into the brand's top 1 percent of sales volume.



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