2018年9月2日 星期日

Automakers using experimental marketing to build brand loyaltyAuto News

Across the country, automakers are leveraging owner gatherings and other communal experiences to build loyalty and a deeper connection between brands and their customers.

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California bill a limited victory for car dealersAuto News

After battling with automakers since February over sweeping proposed changes to dealer franchise law, California retailers won a limited victory in the state Legislature last week -- in part by setting aside their most contentious proposals.

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Zero-interest auto deals become scarce as Fed raises ratesAuto News

A financing tradition established by GM after the Sept. 11 attacks is seeing its sunset as interest rates rise. In July, 0 percent financing dipped to its lowest level for any July since 2005.

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Austin, Texas Suburu dealer on green streak in college townAuto News

Austin Subaru, in the bustling Texas college market, has taken on environmentally friendly initiatives.

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Auto industry awaits clarity on costs of U.S.-Mexico trade dealAuto News

The agreement on a NAFTA refresh eases some of the tensions between the U.S. and Mexico, but it doesn't end the uncertainty surrounding automotive supply chains in North America.

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Ford pact could affect VW pickup plansAuto News

The open question is whether to give VW dealers a rebadged Ford Ranger, or a unibody pickup based on the Atlas crossover.

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Hyundai fights for NFL playing time by adding 'SNF' sponsorshipAuto News

In a sport defined by matchups and midgame adjustments, the National Football League's official auto sponsor decided to make a tweak of its own.

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Vision SUV will replace Lada Niva after 40 yearsAuto News

Lada unveiled a concept car previewing a replacement for its 4x4, more than 40 years after the budget off-roader first appeared.

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2019 Hyundai Santa Fe gets new transmissionAuto News

While the redesigned 2019 Hyundai Santa Fe's muscular exterior might be the attention grabber of the latest generation, the automaker focused significantly on something a consumer can't see: the transmission.

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Kia to reveal ProCeedAuto News

Kia is set to reveal its much-buzzed-about, Europe-only ProCeed September 13.

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Aurus is Russia's answer to Rolls-Royce, BentleyAuto News

Aurus, the Russian maker of President Vladimir Putin's new luxury sedan, will launch a range of upscale vehicles next year and export them to global markets, including Europe and possibly the United States in the long term.

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Chevy dealers' fixed ops prepare for return of medium-duty trucksAuto News

Hundreds of Chevrolet dealers are preparing their stores for what could be one of the most significant boosts for their fixed-operations business in a decade.

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Ford explores major job, product cuts in Europe, report saysAuto News

Ford may cut up to 24,000 jobs and stop producing models such as the Mondeo as it tries to revive its European business, the Sunday Times reported.

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