2015年12月13日 星期日

Fields: Why electrified models are a good betAuto News

In an interview with Automotive News, Ford CEO Mark Fields spells out why the automaker is making a $4.5 billion investment to develop more than a dozen electrified vehicles that it knows few consumers want to buy right now.

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Source Auto News

GMC boss pushes for subcompact crossoverAuto News

GMC chief Duncan Aldred wants a small crossover to compete with the Jeep Renegade and other rivals in the industry's fastest-growing segment.

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Source Auto News

GM, Ford cut back on rental sales; Asians pick up the slackAuto News

Over the past few years, General Motors and Ford Motor Co. have become less reliant on the profit-eroding habit of dumping cars onto the rental-car market, according to a review of industrywide rental sales data by Automotive News.

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Source Auto News

Mercedes positions GLS to stay on topAuto News

Mercedes-Benz has freshened and renamed its largest SUV to give it more power, a new nine-speed transmission and styling changes. Company executives hope those changes will keep it atop its segment during the last half of its life cycle.

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Source Auto News

Toyota trains for Olympic-size sponsorshipAuto News

Toyota's broad sponsorship of the Olympic Games will vault the automaker to the top tier of the global marketing podium, alongside some of the world's largest and most recognizable brands, including Coca-Cola, McDonald's and General Electric.

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Escalade does everything, except represent Cadillac's futureAuto News

The Escalade's success since its spring 2014 redesign has given Cadillac and its dealers a glimpse of what life could be like under the long-term vision laid out by brand chief Johan de Nysschen.

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Dealerships take the 20 Group in-houseAuto News

In the past five years, hundreds of medium-size dealership groups have started doing their own internal 20 Groups to get a more comprehensive look at the stores' financials and operational strengths and weaknesses than they get through external 20...

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Source Auto News

Captives add share, helped by leases, factory incentivesAuto News

Captive finance companies' share of the new-vehicle loan market continues to rise, hitting 52 percent in the third quarter, thanks to subvented loans and cash incentives from their automaker parents.

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FCA ends dealer spiffs that lifted Chrysler 200Auto News

Fiat Chrysler has discontinued an aggressive stair-step incentive on the Chrysler 200 that boosted sales in a segment where the brand has long been a laggard.

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Source Auto News

Store gives rapid response, round the clockAuto News

At Keller Bros. Ford in Pennsylvania, staffers often respond to Internet leads around the clock, seven days a week, and within 5 minutes during business hours. The approach has helped produce record sales for two consecutive years.

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Platform gives Audi Q7 a steadier rideAuto News

It may still be called the Q7, but Audi's largest crossover has evolved into a different animal than what arrived stateside in 2006.

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Google's goggles open up new world for auto marketersAuto News

Virtual reality is making its way to the masses in auto marketing.

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Fleet sales turned a down November into a positiveAuto News

In a month when total volume rose 16,223 light vehicles, fleet sales for the major players increased 23,500. That 14 percent fleet jump swung a negative retail month into an overall 1.2 percent increase for the industry.

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Source Auto News